Leverage your business with content to help promote your carryout and delivery business...

SOCIAL MEDIA ASSETS

Review our helpful tips to ensure your company is ready. We can then work with you on building

social media assets to your on platforms such as Facebook, Instagram and Twitter.

FACEBOOK TIPS

Around seven-in-ten U.S. adults (69%) users this platform. 96% of Facebook users accessed via mobile devices in 2020.

  • Challenge yourself to tell a story in a simple sentence or two.      You can't do it for every post, but when you can, it will stand out.

  • Recommend posting 3-5 times a week, and no more than          2x a day.

  • Regular posts are essential. If you’re worried about the time it takes to manage social media, apps like Buffer and HootSuite allow you to schedule posts in advance so you can stay relevant in followers’ feeds—without spending all day checking your pages.

  • Try highlighting your best customers and reply to comments.

  • Your customers and followers are looking for a connection and are more likely to engage with a post that feels personal.

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Share Information

INSTAGRAM TIPS

120.7 million Instagram users are from the US. 73% of U.S. teens say Instagram is the best way for brands to reach them about new products or promotions.

  • Although you have up to 2,200 characters in your Instagram captions, it will get truncated after 125

  • Emojis are a great way to add personality but should not be the primary form of content.

  • Repost content from your customers. Simply ask the guest if you can reshare by commenting or direct messaging them, they feel special and you get a photo!

  • You can cross-post all of your Instagram Stories directly to Facebook Stories.

  • Create FOMO—or, fear of missing out—by sharing time-sensitive deals and specials to your IG Story

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Drive Traffic

TWITTER TIPS

Roughly 42% of Twitter users are on the platform daily 80% of Twitter users are affluent millennials.

  • You can shorten and track links to help fit within character counts with a service such as bit.ly

  • Tweet engagement decreases after posting more than 3 times in a day.

  • You can pin a tweet to the top of your feed to temporarily highlight important information. ongoing promotions or extended hours, for example.

  • Drive traffic to your website by adding links to your website in your tweets.

  • Early bird hours are better for clicks while evenings and late nights are more optimal for favorites and retweets.

  • Using actionable words such as “download”, “free side”, and “sign up now” are shown to increase the number of clicks your tweets receive.

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Share Your Practices

ASSETS

Need time later to review these tips? We have so much more to share!

Save and Download our Social Media Toolkit PDF Today! (click here)

We have a team of associates ready to assist

To enlist our help, please call 1-800-380-6348,
email info@syscomenuservices.com
or reach out to your Sysco Marketing Associate.

Covid-19 Marketing Essential Services

We can help with tools, tips and products that Sysco has available for you to continue to maintain your business – including carryout and delivery menus, social media messaging, and more.

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Takeout &

Delivery Menus

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Marketing Promotion Ideas

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Sysco Partnership

Resources

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Download our MARKETING TOOLKIT

for information and tips to

maintain your business.

Sysco Marketing Services is here to support you during this uncertain time.

 

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